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Slimming World : ウィキペディア英語版
Slimming World

Slimming World is a UK-based weight loss organisation.
Slimming World's members follow a 'Food Optimising' eating plan,〔(Food Optimising Plan )〕 take moderate activity through its 'Body Magic' programme,〔(Slimming World - Get Fit For Life )〕 and have group support through shared experience with other slimmers to encourage behaviour change, called IMAGE Therapy. Slimming World's eating plan is based on the science of satiety (the satisfying qualities of food) and energy density.〔(J. Stubbs, S. Whybrow, J. Lavin (2010). "Dietary and lifestyle measures to enhance satiety and weight control". Nutrition Bulletin. Volume 35, issue 2. p113-125 )〕 Foods that satisfy the appetite and are low in energy density, such as fruit and vegetables, pasta, potatoes, fish and lean meat, are called 'Free Foods' and can be eaten without weighing, counting or measuring. Foods which are often banned on other weight-loss plans, are allowed within Food Optimising, and these are controlled by a "Syns" counting system.
Slimming World's 'IMAGE' (Individual Motivation And Group Experience) Therapy group support system uses elements of Transactional Analysis, Motivational Interviewing, influence of ego states on behaviour and more recently Compassionate Mind Theory.〔(Slimming|Slimming World Health website - facilitating behavioural change )〕 During the hour-long group support session, members share their experiences of the preceding week, discuss their weight losses or gains, and share ideas and strategies for the week ahead. Members share practical advice such as recipe suggestions, as well as strategies to cope with times when motivation is low. At group, members are weighed and their weight change is shared with the group. A member's actual weight is confidential, and is not revealed to the group.〔(Slimming World - What to expect in group )〕
Slimming World was founded in Derbyshire in 1969 by Margaret Miles-Bramwell, who remains its chairman. Caryl Richards has been managing director of the company since 2001.〔
==Company history==

The company began in 1969 with a handful of groups in Derbyshire and expanded into Yorkshire. By the 1980s, Slimming World had 700 classes in the UK and by 2012 there were over 10,000 groups, making it the largest slimming club in the UK and Ireland.
Slimming World's charity, 'SMILES', was launched in 1997. SMILES stands for "Slimmers Making It a Little Easier for Someone", and since 1997 it has raised more than £2,500,000 for charity.〔(SMILES )〕
''Slimming World'' magazine was launched in 1998. In 2013 sales exceeded 447,000 per issue.〔(Durrani, A (February 2103), 'Magazine ABCs: The top 100 at a glance, for last six months of 2012', Media Week )〕 Slimming World also publishes a range of recipe books and directories available to members in group.
In 2001, Slimming World pioneered 'Slimming World on Referral' in the UK,〔(Lavin, J. et al (2006), Feasibility and benefits of implementing a Slimming on Referral service in primary care using a commercial weight management partner. Public Health. 2006 Sep;120(9):872-81 )〕 whereby GPs can 'prescribe' attendance of a group for 12 weeks. In 2011, a paper published in the journal Obesity Facts showed that patients attending at least 10 out of 12 sessions achieved a clinically significant weight loss of 5% of their body weight.〔(Stubbs, J et al (2011). Weight Outcomes Audit for 34,271 Adults Referred to a Primary Care/Commercial Weight Management Partnership Scheme, Obesity Facts, 2011;4:113–120 )〕 Slimming World works with around 60 health authorities and, by April 2011, in excess of 100,000 people had used the scheme.〔(Slimming|Slimming World Health website - what is Slimming World on Referral? )〕
In 2003 Slimming World launched a programme for 11- to 15-year-olds. Through the 'Family Affair' programme, children between the ages of 11 and 15 can attend Slimming World if accompanied by their parent or guardian and with the permission of their GP. They follow a special eating plan called Free2Go, which encourages them to make healthy swaps, such as replacing high fat foods with healthier alternatives. The focus of the programme is on healthy eating rather than weight loss.〔(Slimming World website - support for 11-15 year-olds )〕
An online weight loss programme was launched in 2004, offering a service to slimmers who do not attend a group. Originally called bodyOptimise it was renamed as Slimming World Online in 2011. The services offered by Slimming World Online mirror those supplied by a group.

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